Hello! My name is Cassidy. I’m a marketing strategist, writer, and creator with a passion for content that inspires action.

As a marketing professional with over 5 years of experience, I’ve found my niche in copywriting, web development, and strategy. I enjoy multimedia strategies that push the boundaries of how technical stories are told, bringing clarity, creativity, and impact to brands.

It is important to me that my work is inclusive and compelling.

Compelling copy is the building block for any successful campaign. Most of my writing has manifested through web development, blogs, and content plans.

 

Podcasts, email campaigns, social media strategy and management, short videos, whitepapers, and digital advertisements are just a few campaigns I’ve planned and executed over the years.

 

I’m experienced in designing structured, well-organized layouts that present complex technical information, such as project highlights, process overviews, and services, in a clean, accessible format aligned with brand standards.

My focus is on making complex projects tangible, memorable, and uniquely human through strategic storytelling and creative communication.